PAXEER NETWORK® — LOGO / BASEMARK
BASEMARK
The Basemark is The Square mark without its outer container — the raw PX monogram in its most elemental state. Used in product interfaces where the square frame would add unnecessary visual weight, and in contexts requiring seamless integration with surrounding UI.
White · Obsidian
Black · Paper
White · Ink Blue
White · Paxeer Blue
01 — ANATOMY
Anatomy
The PX monogram is constructed from two overlapping geometric letterforms. The P provides the vertical spine. The X provides the diagonal cross. Together they form an interlocking mark that reads as both a letter and a symbol.
P Form
Vertical stroke with a rounded upper terminal. Represents the foundation, the layer.
X Form
Two diagonal strokes. Represents exchange, crossing, transaction.
Overlap zone
The interlocking area of P and X — where infrastructure and commerce meet.
Stroke weight
Uniform 2-unit stroke on 24-unit grid. Never varies.
02 — WHEN TO USE
When to Use Basemark vs. The Square
USE BASEMARK
- ✓In-product navigation and sidebar icons
- ✓Avatar / profile mark in dense UI
- ✓Inline with body text (18px or larger)
- ✓Tab bar icons in mobile applications
- ✓Watermarks on brand imagery
USE THE SQUARE
- →App icons, favicons, standalone marks
- →Hero sections and brand moments
- →Print and physical media
- →Social profile images and OG images
- →Merchandise and brand collateral
03 — MONO VARIANT
Monochrome Variant
For single-color print, embroidery, engraving, and screen printing contexts where full-color rendering is not available. The monochrome variant uses the same geometry — no modifications to the mark itself.
