PAXEER NETWORK® — LOGO / THE SQUARE

THE SQUARE

The Square is Paxeer's primary symbol mark. A geometric PX monogram contained within a precise square field. It is the most reduced expression of the brand — an architectural mark built for scale, from 16×16 favicon to billboard.

PX white
PX black
PX on ink

White on Obsidian

Black on Paper

White on Paxeer Ink

01 — CONSTRUCTION

Construction

The Square mark is built on a 24-unit grid. The PX letterforms are constructed from geometric primitives — no curves, no serifs. The square container has equal margins on all sides equal to 3 grid units.

Construction
←24u →

24 × 24

Grid units

3u

Clear space per side

0°

Rotation

02 — CLEAR SPACE

Clear Space

Minimum clear space around The Square is equal to half the mark width on all sides. This space must be free of all other graphic elements, including text, imagery, and decorative elements.

Clear space

03 — MINIMUM SIZE

Minimum Size

The Square mark must never appear smaller than 16px in digital contexts or 5mm in print. Below these sizes, legibility is compromised and the mark loses its precision.

64px · Standard

32px · Small

20px · Min

04 — MISUSE

Misuse

✗

Do not rotate or skew The Square mark

✗

Do not apply drop shadows, gradients, or filters

✗

Do not use unauthorized color fills

✗

Do not place on busy photographic backgrounds without sufficient contrast

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Do not stretch or distort the proportions

✗

Do not outline the mark with a stroke